Online Direct provide online email newsletter, SMS and mass communication services. Prominent GraphicMail clients include; Pipex, Virgin Active, Sotheby’s, Europecar, Oxfam, Harvard University and Cox communications.

NEWSLETTER CREATION AND EDITING
-    HTML and Text - MIME compliant by sending both html and text version. Unsubscribe, forward to a friend and spam complaint
links are also automatically included in the Footer.

-    WYSIWG rich editing including inserting images (oversized images can be automatically resized) and text, spell checking,
personalise content using mail merge tags, insert form tags for simple surveys, edit HTML code for power users.

-    Multiple language support allowing 48 different character sets.

-    A gallery of over 200 templates based upon industry themes and categorized by purpose and industry category for easy access.

-    Embed hyperlinks, bookmarks and internal links, links to previous newsletters and links to pdf's, word or other media stored in the
client account library, unsubscribe, subscribe and forward to a friend links anywhere within the newsletter.

-    Include rich media such as flash files and images, and add, manage and select images from an image Library.


LIST MANAGEMENT
-    Import and export lists and de-duplicate and check for invalid email addresses.

-    Manage lists, including merging or purging addresses and editing individual addresses.

-    List building through ‘forward to a friend’ and ‘subscribe’ links (customisable Subscription Form).

-    Subscriber management including self-service unsubscribe link (mandatory) with option for 1-click automatic unsubscribe or
longer subscription/unsubscribe form.

-    Customisable contact dataset and contact search.

-    Demographic and behavioural segmentation of contact set.

SENDING AND REPORTING
-    Both immediate and scheduled sending available for single and multiple newsletters and lists. Spam score can be calculated
before sending a newsletter.

-    Reports can be viewed either by send operation or by particular contact list.

-    Reporting by send shows graphically and tabular such data as total emails delivered or opened, and type of action
(unsubscribe, clicks, forwards, complaints) and non-deliver reasons.

-    Reporting by list shows graphically and tabular the behaviour of a list over time including such data as number of subscribers,
unsubscribers, forwards, opens and bounces, break down of list and emails sent, delivered, opened, bounced, clicked,
unsubscribed and omplained over time.

-    Behaviour Targeting: All delivery stats are marketing driven, with the ability to take actions such as creating a new targeted list
based upon opens or clicks.

ANTI-SPAM
-    An anti-spam footer is included on each email to allow recipients to manage their subscription, unsubscribe and provide
feedback.

-    Complaints feedback loop can be monitored and also unacceptable feedback levels are monitored by Online Direct’s Graphic           mail servers to insure integrity of the service (to avoid block-listing).

-    Each client account has a unique block list which functions as a suppression list. Every unsubscribing or complaining recipient is           added to this list.

-    GraphicMail is fully CAN-SPAM compliant and compliant with all EC Privacy Directives. Our privacy policy has been 3rd party           certified by TRUSTe.

-    Comply with all industry standards such as SPF records, DomainKeys and SenderID.

-    Prior to sending an email a spam score can be obtained.

TECHNICAL OVERVIEW
-    Online Directs GraphicMail infrastructure is n-tier with distinct mail processing, web service and database components for high
performance.

Basic GraphicMail Infrastructure Diagram
-    The service is hosted in diverse, secure data centres with fully redundant power and 100MB internet connections for maximum           uptime. Support is 24Hrs.

COSTING
Costing is based on 1 credit = 1 email, credit are not carried over monthly.

Setup
Activation fee, once off R990.00

Design Fee
Template design and upload R1200.00